Features of costumes "Sir"
During 20 years of its existence, the joint-stock company "Sudar" has opened 52 men's clothing stores in Moscow and the Moscow region.... The leading place in the list of sales is occupied by suits designed for buyers with any taste and material capabilities. In the retail network, you can find classic options from 6,000 rubles and elite expensive models of the business line. Each store is able to offer a demanding customer a choice of about 2000 models of men's suits.
Features, advantages and disadvantages
The company "Sudar" is gaining popularity due to its care for customers and a diverse approach to their needs. Judge for yourself about the advantages:
- stores have a flexible system of discounts;
- the range of products consists of models using only high-quality fabrics and accessories for sewing;
- without leaving the store, you can purchase a stylish shirt, a matching tie, status cufflinks, a leather belt and other useful accessories for a new suit;
- in the shopping areas there are ateliers where it is possible to adjust the suit to the figure of the buyer;
- a network of dry cleaners is organized in the Sudar retail outlets, where they will clean products purchased from the company's stores free of charge.
The costumes offered by the company are created by an international team highly professional designershaving both respect for traditions and a keen perception of modernity. Therefore, you can find a large number of youth, creative models, skillfully sewn without fear of experimenting.
The clothes produced by the "Sudar" factory have an ideal shape and impeccable precision of details.
The disadvantages of the company's distribution network include only the lack of representative offices in some cities of the country.
It's no secret that a classic suit should hang in every man's closet. Whatever lifestyle he leads, there will always come a moment when it is necessary to look elegant, solemn or in a business style. For a certain part of the male population, a suit is a must in the wardrobe, the rest of the set of clothes simply brings variety to everyday life. In business circles, a stylish expensive suit is the key to success, well-being and self-confidence.
Model overview
The company "Sudar" offers its customers all kinds of men's suits - single-breasted, double-breasted, two-piece, three-piece. Can choose classic and special types models designed for business, solemn, formal and informal occasions.
Single-breasted
Single-breasted jackets are by far the most popular. The factory "Sudar" sews up to 80% of such suits. They differ the presence of buttons on one side and the presence of loops on the other... Suits can be business or formal in nature, as well as be performed in a casual style, practicing convenience and practicality.
It is customary to fasten them with 1-2 buttons, without using the bottom. Can be worn with an open shirt collar, ignoring a tie.
Double-breasted
Suits with two full sides are not widespread. NSpersuasions on such products are located on both sides, and the sides go deep into each other... The suit looks austere, intended for business meetings, suits tall, thin men. It is customary to button up a double-breasted model with all buttons.
Troika
At the beginning of the twentieth century, costumes appeared containing 3 components in a set - a jacket, trousers, a vest, sewn from the same fabric. They have become the favorite clothes of real gentlemen, the embodiment of true elegance and taste. In the 21st century, the Sudar factory launched the production of three-piece suits at its enterprise. This is the only model that a man can take off his jacket in the presence of a woman without asking permission.
Dabi Suits
Having studied consumer demand, the Sudar company pleased with the release of new Dabi models with a triple complete set... The costume includes Blazer and dhow many trousers, moreover, the “additive” did not affect the total cost of the product. Everyone knows that trousers wear out faster than jackets, so this set is not devoid of rationality.
Materials and colors
Fabrics
We have already mentioned that the Sudar factory uses the best fabrics from world manufacturers for its suits. Let's take a closer look at the winter and summer options.
Many territories of our country are located in a cold climate. Long winters are driving demand for warm woolen suits. The retail chain of men's stores "Sudar" has models in different price categories, and their cost depends on the material. The more synthetic threads in a woolen product, the cheaper it is. One hundred percent wool content in a suit speaks of an expensive product.
Respectable buyers who need to emphasize their status should choose clothes from wool of Australian fine-wooled sheep (merino). Anyone who wants to have the most expensive fabric in the world for their suit should pay attention to vicuna wool. This animal has a very warm and soft hair. Each hair contains air chambers, they also give an unusual lightness to woolen products. Lightweight models can also be purchased at a more realistic cost. To do this, you should choose suits made of wool with the addition of cashmere, mohair, silk.
When buying clothes, you should pay attention to the tags sewn to the inside, they will tell you about the composition of the material.
For example, if there is an inscription Virgin wool, it means that the suit is made from a fabric of primary processing. For the highest quality woolen products, the word SUPER is added to the marking.
The addition of synthetics to the wool fiber makes the suits not only less expensive, but also not too warm, which is suitable for demi-season wear.... With an optimal ratio (wool not less than 55%), the mixed material is difficult to distinguish from natural. He acquires additional positive qualities - keeps its shape, does not wrinkle, it is easy to care for it. As synthetic additives are used viscose, lavsan, dacron, terylene, lycra. Too high a viscose percentage will lead to direction finding (pilling). Summer suits are marked with the Cool Wool mark. To create them, wool is mixed with cotton or linen.
Colors
Domestic factory "Sudar" works mainly with traditional tones. For classic men's suits, various shades of black, gray, blue and brown are chosen. White and cream tones, even for summer suits, are used less frequently.
Products with a light, unobtrusive pattern (lines, cells) are in good demand. Longitudinal lines visually add height to the wearer of the costume. With a cage, especially a large one, you should be careful, it can create the appearance of fullness. The cage is ideal for double-breasted suits made for skinny young people.
Black color gives the costume a solemn and austere look. It is used on special occasions - for weddings, business meetings.
The most popular and versatile shade is gray. Some people find it boring, but in fact it belongs to the background tones, and if you add a few correct accents (shirt, tie, scarf in your pocket), the image will become especially expressive.
Gray models enliven red, brown and blue accessories well... To create a trendy minimalist look, all you need to do is combine gray with a dazzling white shirt.
To create elegant traditional costumes, they often use dark blue fabrics. They help the leader gain credibility with his subordinates. The brown color inspires confidence, in such a suit you can conclude a contract. Light-colored materials are used for sewing summer models.
How to choose
Going to the store to buy a suit, you should pay attention to the following points:
- the collar lapel on a quality product will fit snugly to its surface;
- the fit of the jacket shoulders should be perfectly flat, without forming folds between the shoulder blades;
- the sleeve should not fall below the wrist bone, while the shirt may look 1 cm, and if cufflinks are added to the image, the sleeve is selected even shorter;
- the bottom of the jacket should contain a straight line, and its length (in the classic version) usually covers the buttocks;
- the middle button of the jacket is located in the center of the belly, but if it is set slightly higher, the legs will appear longer.
Only a properly selected suit will not create the impression of being “off the shoulder” and will meet its purpose (everyday, business, solemn).
An overview of men's suits of the "Sudar" trademark is presented below.