Korean cosmetics for men: an overview of the types and secrets of selection

Nowadays, the image of a real man is no longer associated with the appearance of a sweating lumberjack or a sloppy hunter. It is much more pleasant for ladies to communicate with a young man who has clean hair, beautiful skin, and the body smells of good perfume. During the development of cosmetic technology, a man must take care of his appearance. Even among Europeans, cosmetics from Korea are becoming more and more fashionable. Why such attention to Korean brands is justified, and whether they really deserve such popularity, let's try to figure it out.

South Korea can be safely called the capital of men's cosmetics. Its popularity all over the world is associated with the main advantage of Korean cosmetic products for men based on natural ingredients - a special delicacy for sensitive and dry skin. Unlike European and American brands, there are almost no artificial additives, fragrances, dyes in it. Men's products do not have such a familiar thermonuclear smell, but this makes them no less effective.

Other benefits of Korean brand cosmetics include the following.

• High quality achieved by using natural ingredients. Hence the hypoallergenicity.
• Efficiency at a price 2-3 times lower than European counterparts.
• A wide range of products designed specifically for the strong half of humanity.
• The use of a huge range of original and innovative ingredients in the formulations.
• Attention to the aesthetics and appearance of the packaging.

Classify Korean cosmetics for men can be of several types.

• Alcohol-free toning lotions.
• Moisturizers and nourishing products for the face, this also includes anti-aging. Their composition is distinguished by the presence of a component that protects against ultraviolet radiation.
• Means for the care of the eyelids and lips.
• Hand cosmetics.
• Body care products. Shower gels and lotions are also noted here.

The brands that have glorified Korean men's cosmetics testify to the high demand for these products due to their environmental friendliness and benefits.

• Tony moly can be called one of the most popular brands in the South Korean cosmetics industry. The name consists of two words: Tony (English) - "stylish, fashionable" and Moly (Japanese) - "put in a package." “Style packed in a box” - this is how a recognizable brand feature can be interpreted. Surely everyone has seen these famous jars in the form of fruits and berries - there is no limit to the imagination and creativity of designers. But that's not the point. The slogan of the company "Revolution for Leather" is known in many Asian countries, Australia, the USA and Russia. Founded recently, the brand quickly gained popularity thanks to its cutting-edge technology, the use of natural organic ingredients and herbal extracts. The basis of the assortment is cosmetic sets for men, including skin care products, cleansing, UV protection, and a healing effect.

• Mizon. These are premium products for men. The head of the company has a degree in biochemistry, which is why the creative laboratory is engaged in the development of know-how products. These are, first of all, gentle, hypoallergenic products created according to unique formulas.Only natural ingredients are used here - extracts of medicinal plants, snail mucin, glacial water and much more. Cosmetics for men from Mizon have a beneficial effect on the skin, improving its condition in a short time. Most often, men choose kits consisting of a cleanser, aftershave lotion and a moisturizing emulsion.

• Dr. Post. Another innovative brand from South Korea offering unique hydrogel masks. The company is famous for its developments in the field of new generation cosmetic products for men. The concept of the Asian brand dictates a non-standard method of facial care. When creating products for men, TCD (Transdermal Cosmetic Delivery) technology is used, which is based on the principles of thermal sensitivity. The manufacturer has developed 2- and 3-step anti-aging masks, which include natural ingredients such as snail mucin, rose water, marine collagen, peptide and vitamin complexes. According to the concept, the face is cleansed first, followed by the targeted action of the active ingredients. The company also produces ampoule preparations to make the result as effective as possible. Most of all, this manufacturer values ​​a transparent gel based on snail mucus, collagen and calendula extract.

• Tosowoong. Barchuch oil-based cosmetics. The kits include lotion, emulsion and travel options, as well as sunscreen and men's BB cream. The lotion has not a liquid, but a more gel-like consistency - this is convenient: it does not spread so much and is well applied. After shaving, the face tingles slightly, which indicates the presence of alcohol. Although alcohol is undesirable for dry skin, it is needed in aftershaves to disinfect damaged skin. The emulsion is a liquid cream with a pleasant and unobtrusive masculine scent. Both the lotion and the emulsion are well applied, they smell good, the smell disappears quickly. The products pleasantly moisturize the skin without causing a feeling of dryness and tightness, stickiness or film.

When choosing cosmetics from Korean manufacturers use the recommendations of experts.

• The classification of funds in Korea and in Russia is very different. Our compatriots are used to the division by age, night and day cream, but Koreans divide the products differently. Here you need to build on the type of skin, problems and tasks: moisturize, cleanse, narrow pores, matte, get rid of acne, peeling, and the like.
• For comprehensive quality care, try to choose cosmetics from the same brand. As a rule, Korean firms usually produce systemic care products, and their effectiveness may depend on the previous stage.
• If the man is over 40 years old, it is recommended to avoid alcohol-containing lotions. Means based on natural ingredients with natural antiseptics, which are in the line of most Korean manufacturers, are more suitable for him.
• If there are doubts between men's and women's cosmetics, then you can pay attention to the packaging. In Korea, it is customary to produce products for women in brightly colored children's packaging, and cosmetics for men are offered in a more brutal, calm design.
• When choosing Korean men's cosmetics, make sure that the composition contains moisturizing, emollient components and antioxidants. If a shaving product is selected, then it should have an antiseptic, soothing effect, promote regeneration and cool the skin.

See below for an overview of Korean cosmetics for men.